Jazz's Saucy Sauce is selling out and all over local news — a MAKEHERS Q&A Jazz's Saucy Sauce is selling out and all over local news — a MAKEHERS Q&A
Selling out at pop-ups isn't uncommon for Jazz's Saucy Sauce, a local Sacramento startup slinging this topping good for everything. 

Imagine: The perfect all-purpose sauce, a delight on hotdogs, sandwiches, popcorn, lumpia, even spaghetti and described by Comstock's Magazine as sunset-orange. Jasmine Bonilla joined the MAKEHERS women's business accelerator as part of the first cohort of 15 women entrepreneurs with her business, Jazz's Saucy Sauce, this spring.

They're meeting several times a week over 60 days to learn finance, marketing and other business concepts through the ideation and seed stages of their endeavors.

After putting the work in through the Alchemist Microenterprise program and most recently MAKEHERS, Bonilla's business has been popping off, with recent features by The Sacramento Business Journal, Good Day Sacramento and Comstock Magazine last December.

Want to get some sauce this weekend? Check out the booth at the Sacramento Vegan Food Festival Saturday, June 19 at Southside Park. Or follow Jazz's on Instagram or Facebook.

Bonilla started her business after a long line of business owners in her family, she wrote in her MAKEHERS app.

"I come from a long line of women entrepreneurs and I don’t want that legacy to stop," she said. "My vision and goal is to start a business, not just selling a product but also create an emotion."

"Food can be an emotional thing and my sauce creates a feeling in people that make them happy and in turn makes me happy ... There’s no better feeling than to sit, eat, talk and enjoy!"

Being a business owner is part community-service, she said.

"I want to serve the community, and create a legacy for my family, as well as become a mentor for others who have dreams of creating generational wealth for their families," Bonilla said. "I am grateful that there is a program out there to help women entrepreneurs."

We asked how she got started and all the details of her business in this Q&A.

Follow Jazz's Saucy Sauce on Instagram and Facebook for updates on pop-ups and to get the sauce!

Hacker Lab: How you decided to start your own business - and why sauce? And why entrepreneurship? It's an impressive leap and many in our community are starting out with hobbies and side-hustles.

Jazz: I've always known that I wanted to have my own business, I just didn't know it was going to be food! I do LOVE to cook and for me, side hustles are the best ways to start a business! I tried a sauce that a friend of mine brought to me, and I liked it but it was a little too spicy and too garlicky for me.

I decided to make some for myself, took a picture of it, posted it on social media...and the sauce took off and was named Jazz's Saucy Sauce!


I was in the Alchemist Microenterprise program (I am currently in their incubator program) and it helped me confirm that entrepreneurship was for me. 

Not only did I believe in my product, my family, friends, and friends of friends believed in it too. That is how the "Saucy Squad" was born!

Being an entrepreneur is not always pretty or easy, but it is rewarding and allows me to have a perfect balance of work, family, and self-care.

It also shows my children that hard work, determination, innovation, and straight grit and grind are important for success and that "mistakes" are not always a bad thing, instead they are lessons to learn from.

Hacker Lab: What have you liked or taken away from the MAKEHERS experience?

Jazz: I like that Makehers is geared towards woman-owned (minority) businesses. I officially started my business in May and with production and selling at Oak Park Farmers Market and Natomas Farmers Market, the time has been a little thin during our call times.

I love how the Makehers program allows a little flexibility when life throws us wrenches.

One super helpful course was the financial classes. They were super informational, you can never learn too much about finance!

Hacker Lab: How best can folks support you/your business? I cannot wait to try the sauce.

Jazz: The best way for folks to support Jazz's Saucy Sauce is to come out to the farmers market purchase sauce and become part of the Saucy Squad!

Posting how they use the sauce and sharing it on social media is always fun! Nothing better than word of mouth!

The sauce is currently being featured on two pizzas (a Filipino-inspired pizza called Jazz's Special, and a Vegan pizza called Wombo Combo) at Buffalo Pizza and Ice Cream Co. in Sacramento for June!

Want to get some sauce this weekend? Check out the booth at the Sacramento Vegan Food Festival Saturday, June 19 at Southside Park. Or follow Jazz's Saucy Sauce on Instagram and Facebook for updates on pop-ups and to get the sauce!

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